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Volume 2, Number 1 Restructuring the Media in Post-Conflict Societies: Four Perspectives The Experience of Intergovernmental and Non-Governmental OrganizationsÊ
A Background Paper for the UNESCO World Press Day Conference in Geneva, May 2000
[*1] INTRODUCTION Monroe E.
Price Observers
of the harsh ethnic conflicts of the 1990s, which disturb the glow of a
post-Cold War peace, often remarked upon a new and dangerous tendency: the
increased use of the mediaÑand especially the electronic mediaÑto encourage and
sustain genocidal tendencies. Crudity and skill combined to produce propaganda
extraordinary in terms of the nature and endurance of the resulting conflict,
and the brutality of the elements of force. But this broadcasting-based genesis
also had a significant impact on the texture and challenges of the
post-conflict environment. A great deal has now been written about the patterns
of media exploitation as they contribute to a vortex of destruction. Less has
been elaborated about the efforts of international governmental organisations
("IGOs") and non-governmental organisations ("NGOs") to
intervene so as to maintain a more stable and peaceful world order either in
anticipation of conflict, during the conflict or in the ordeal following the
conflict. This paper focuses, as a background for the United Nations
Educational, Scientific and Cultural Organization ("UNESCO") Geneva
Conference, in May 2000, on post-conflict patterns that emerge, primarily
drawing from four case studiesÑBosnia-Herzegovina, Kosovo, Rwanda, and Cambodia. BACKGROUND After
Rwanda, and after the seeds of hate were cast in Yugoslavia, proposals began to
be made for concerted action by the international community to forestall
genocidal use of broadcast media that promoted or accentuated devastating,
often genocidal, conflict. Some proposed an "information intervention
unit" of the United Nations to respond to broadcasting efforts that might
be used to incite violence in troubled areas. Such a unit would have
three primary functions: "monitoring, peace broadcasting, and, in extreme
cases, jamming radio and television broadcasts. It became a matter of
common understanding to point to the explosive mobilisingrole Radio-Television
Libre des Milles Collines ("RTLM") had in Rwanda with its [*2] repetitious
and explicit incitement for Hutu to slaughter Tutsi. That became the textbook
example where preventive intervention by the international community should
have been deemed suitable and, perhaps, necessary. Information intervention
would be a way to broaden the range of intermediary opportunities available to
the UN, NATO, or the United States as it engaged in peacekeeping measures in
ethnic and other conflicts. There were increased voices contending that the
world community's failure to halt the genocide in Rwanda exposed the weakness
of an international system that forces states to choose between the extremes of
massive, armed humanitarian intervention and mere symbolic action. Given the
rise in the potential for conflict-fostering and genocidal media, the time had
come to develop, refine, and institutionalise information-based responses to
what Jamie Metzl called "incendiary mass communications." The
problem of what to do when the flames of conflict were temporarily under
control, and when the effort at reconstruction would begin, posed different
problems. In Cambodia, as a result of the 1991 Paris Agreements, the United
Nations Transitional Authority in Cambodia ("UNTAC"), sought
techniques and approaches to alter the structure and practice of information
distribution prior to the 1993 elections. Shortly thereafter, underthe Dayton
Accords, Stabilisation Force ("Sfor"), the Office of High
Commissioner, together with OSCE and a wide variety of NGO's, took steps to
reshape and reform the media space in Bosnia-Herzegovina, recognising the
critical relationship of altering the media as part of reconstructing society.
It became clear that a new approach by the international community was
emerging, with vastly important constitutional, political, and structural
implications. All of a sudden, the kind of machinery of administration was put
in place, regarding the structure of media, that had not been seen as an
imposition of the international community for almost half a century. In
addition to the function of several international organisations, a variety of
NGO's entered the field, also intent on building a media system that would
contribute to achieving a more stable, plural, democratic society. Only
recently, in Kosovo, variations on the Bosnia-Herzegovina themes were repeated,
as the Office of Security and Cooperation in Europe ("OSCE") was
given administrative responsibilities for reconstructing the devastated Kosovar
infrastructure in connection with peacekeeping there. Taken
all together, in Bosnia, in the ensuing Kosovo theatre, in Cambodia and Rwanda
and in relation to peacekeeping efforts worldwide, it could be said that two
approaches, dichotomous to some extent, were tested, though the objectives were
similar. First, there have been those who believed that to counter war and hate
propaganda in most post-conflict situations, the international governmental
organisations (however constituted) had to create alternative media outlets
that were, at least initially, under IGO control. These modes often preempt
media outlets associated with the belligerents or opposing ethnic factions. The
logic is simple: to achieve content that is neutral and peace-oriented, a
structure that is neutral and peace-oriented is required. A
second approach, fostered and encouraged more by NGOs than IGOs, appears less
controlling. It focuses on strengthening local, indigenous media outlets,
particularly those that strike a new voice, in the hopes of building a public
sphere, a civil society, and the long-term machinery for peace and
reconstruction. The [*3] idea has been that constructing a network independent
of the IGO's means that there would be a heritage of non-partisan information,
the infrastructure for a pluralism would be established, and an informed
electorate would emerge. It
is the function of this review paper to set the stage for discussing the
advantages and disadvantages of each approach, for debating the appropriateness
of various techniques in particular contexts, and for discussing their harmony,
immediately and over the long run with deeply-held free speech principles. The
studies that are included, most by outstanding journalists familiar with the
regions, canvas the varying strategies and comment on their efficacy in the
recent zones of experience (Cambodia, Rwanda, Bosnia, Kosovo). Based
on the papers, we can ask whether these two approaches are truly dichotomous.
We can also examine some of the benefits and drawbacks that underlie each
approach. For example, imposing or constructing an alternate, imposed, media
can alienate substantial portions of an indigenous population. The population
may perceive that the press is administered, or too closely associated with
international organisation and government funding, thereby resulting with the
perception as foreign, alien, and to be spurned for the media that had their
allegiance before. Local journalists sometimes resist working for those deemed
outsiders or react negatively to the control that intergovernmental
organisations exercise over the display of information that these outlets
direct at the local journalists' own countrymen. When these
internationally-sponsored media are successful, on the other hand, because of
their relative affluence, the best journalists might be siphoned off from the
local media, weakening the long-term potential for developing a civil society.
Composing editorial teams can also be extremely sensitive and these teams are
often built at the expense of local media outlets who often cannot compete with
the alternative media in terms of employee work conditions and output quality.
Finally, investment costs in creating the alternative media outlets can be very
high and, once the international mandate is complete and the established infrastructure
withdrawn, an immense void in the information space can be left. Focusing
primarily on local, indigenous media outlets also has its drawbacks. In
post-conflict contexts where the society was torn asunder through words as well
as other weapons, almost all stations are often affiliated with a highly
partisan political party or a local power. Patterns of professional
journalistic ethics and responsibility are often in decline and, as a result,
the level of professionalism of local media outlets is often relatively low
when measured against international standards. This lack of professionalism
further undermines any claim of independence that these local media outlets
claim. Neutrality and objectivity may not be the currency of the day. The international
community often feels itself threatened by the lasting embers of bitterness as
displayed in the media while local and foreign journalists may also become
victims of intimidation or violence. FACTORS
FOR ANALYSIS As
one reviews the four instances of international media intervention in a
post-conflict environment, it should be against a purposive background: given
military concerns, inordinately difficult circumstances on the ground, and the
usual intercine contests within the international community itself, how can the
processes of media restructuring and support take place in a way most
consistent with international [*4] norms of freedom to receive and impart
information? In distinguishing among the four case studies (and as a way of
considering other sites for post-conflict information intervention) a number of
other questions might be highlighted: a. What is
the relationship between the structure and role of the media in fueling
conflict and the needs for reshaping the media space of a particular state in
the post-conflict arena? What was the media structure on the ground at the
initiation of the post-conflict assessment? Is the conflict-related media still
intact, in terms of structure and personnel? Was there a tradition of media
independent of the state, and was such media pluralistic? Is there access to a
core of professional journalists with national experience? b. What
demographic aspects of the post-conflict context impact on the nature of the
media-related strategy? What role do neighbouring states and their media play
in the conflict and post-conflict era? c. What was
the authority of the international community in terms of media intervention as
it began to deal with the post-conflict atmosphere? How well established were
indigenous NGOs prior to the conflict? d. What
changes in the environment might lead to shifts in strategies and the appropriateness
of differing international responses? For example, what is the residuum of hate
and intimidation and to what extent is it affected by the use of the media
space? e. What
issues of coordination, among IGOs and between IGOs and NGOs, present challenges
to optimal implementation of various strategies? To what extent are the
coordinating problems, military versus civilian, short-term versus long-term,
instead ones of budget constraints? Once
we have examined these factors we are better prepared to address, or
reformulate, more fundamental issues involving long-term commitments that
enhance democratic institutions and develop an environment hospitable to
international free speech norms. Then, there will be a better understanding of
what strategies the international community should adopt concerning the local
media during peace keeping operations and how such strategies can prevent or
modulate programming that intensively promote hate, racist, and fiercely
nationalistic speech in an incendiary way. Then, too, strategies can be
fostered that encourage greater professionalism in the journalistic and
publishing community, as well, among regulators. In these environments, special
care must be taken to assure that non-partisan information is provided to local
populations without exercising control over the editorial content of this
information. Finally, these are contexts in which the physical safety of local
and international journalists is questionable and, if an atmosphere approaching
the international norm protecting freedom of speech is to be approached,
questions of safety and security must be addressed. With
this as an introduction, we turn to the case studies. [*5] PART
II: THE CASE
STUDIES BOSNIA-HERZEGOVINA Monroe E.
Price Bosnia-Herzegovina
presents an unusually comprehensive case study of the difficulties, in a harsh,
complex post-conflict environment, of rebuilding and reshaping the media, both
to allow a peace process to go forward and, simultaneously, to rebuild
institutions that create a more stable and democratic future. It is an
especially important case for the study of intervention and management of the
electronic media, considered to have a primary role in shaping public
attitudes. Other forms of communicationÑnewspapers, mass rallies, and the
various manifestations of civil societyÑall played their part. But the focus
here is on television and radio. The wounds of war, funding uncertainties,
competition or confusion among players in the international community,
governmental and nongovernmental organisations, debates about first principles
of human rightsÑall of these play a part in a story in which there are few, if
any, easy answers. In
Bosnia-Herzegovina, as in elsewhere, the conditions for post-conflict
administration could be found within the war and the period that preceded it.
Media was used to spread terror and fan the flames of war in the former
Yugoslavia. Several months before anyone in the region outwardly bore arms,
nationalist leaders in the various Yugoslav republics began laying the
groundwork for war by planning media campaigns. Slobodan Milosevic sent
paramilitary troops and technicians to seize a dozen television transmitters in
the northern and eastern parts of Bosnia in the spring of 1992. These areas are
close to Serbia and had substantial Serb populations. As a result, more than
half the people in the territory of Bosnia-Herzegovina began receiving a
television signal controlled by Belgrade rather than the usual television from
Sarajevo. Bosnian leaders begged U.S. officials at the U.S. embassy in Belgrade
to jam Serbian television broadcasts. The idea of a unified Bosnia information
space, with a national signal emanating from Sarajevo, was immediately
fractured, and the stage was set to wage a fierce propaganda war that would
precede any actual fighting. The
Serbs were not the only ones who understood that the key to power and influence
was television. Well before any fighting began in Bosnia, Croatian television,
like Serbian, was airing nationalist broadcasts discussing how the Serbs
intended to exterminate the Croat population in order to form a "Greater
Serbia." These incendiary programmes suggested to Croats that they were in
mortal danger from the Serbs and that they should arm themselves before it was
too late. Firmly
under the control of the nationalist leaders who would lead the war, Bosnian
Serb controlled Serb Radio and Television used the same tactics, during and
after the conflict, as Belgrade television had before the war. Croatian
television from Zagreb began broadcasting reports claiming that Islamic
fundamentalists were trying to create a state where Catholic Croats would be
oppressed and subjugated. Independent voices existed, taking views contrary to
the official perspective, but they were routinely harassed, mostly unread or
unheard, and did little to change public opinion. [*6] A.
The Dayton Accords The
war in Bosnia, a brutal combination of psychological manipulation and physical
violence, ended with the December 1995 Dayton Accords. The military component
of the Dayton Accords took weeks to plan and was stated in great detail. The
civilian aspects of the Dayton Accords were not prepared with the same
attention. The Accords stipulated that the Organisation for Security and
Cooperation in Europe ("OSCE") would organise elections that the
United Nations would oversee. They also called for the creation of an unarmed
civilian police force to oversee the conventional police forces in each entity.
Furthermore, they gave the United Nations High Commissioner for Refugees power
to oversee the return or resettlement of displaced peoples or refugees. A High
Representative chosen by the Contact Group would coordinate the activities of
the different organisations. The aim of these sections of the Accord was to
reconstitute Bosnia's former multi-ethnic nature and create a Bosnian national
identity against a backdrop of continuing ethnic hatred and loyalties. The
Accords specified that the OSCE would set up a Provisional Election Commission
("PEC") to oversee the elections at the federal, entity, and
municipal levels. The PEC was specifically empowered to adopt electoral rules
and regulations concerning the registration of political parties, voter
eligibility, international observers, and other measures to ensure that
"open and fair electoral campaigns" could take place. The parties were
required to obey the PEC rules stipulated in the Accords, as well as any rules
and regulations the PEC would create pursuant to the agreement. B. State
of the Media After the Dayton Accords To
maintain control over their territories, nationalist Bosnian Serb and Bosnian
Croat leaders clung to their party-controlled media. The Serb-held parts of
Bosnia were still covered by broadcasts of the rabidly nationalist Serb Radio
and Television ("SRT") and the Croat-held parts of Bosnia continued
to receive broadcasts from the rabidly nationalist Croatian Radio and
Television ("HRT"). The Bosniak-controlled part of the country
remained under the coverage of Bosnia-Herzegovina Radio and Television
("RTBiH"). The
three ethnic groups started vying for more effective use and control of the
airwaves in their spheres of influence. Croats, Serbs and Muslims all repaired
war-damaged television transmitters on mountains in their respective
territories, attempting to broadcast their respective frequencies as far and
wide as possible. The Serbian government in Belgrade set up a television
transmitter in Serbia near the border of the newly-created Republika Srpska to
broadcast Serbian television throughout the Serb-controlled entity. In
addition, the Serbian government aided the Bosnian Serbs in repairing
war-damaged transmitters. The Croatian government added additional transmitters
in Croatia near the Bosnian border to broadcast Croatian television into
Bosnian territory, and aided the Bosnian Croats in repairing existing
transmitters and installing new ones. More important, the Zagreb authorities
used a front-company under nominal Bosnian Croat control to re-broadcast the
HRT signal throughout most of Bosnia. Assistance was received from the
Norwegian government to renovate and repair some twenty-one television
transmitters to enhance the coverage of the multi-ethnic voice necessary [*7]
to facilitate reconciliation. All parties in the war were clearly intent on
continuing to spread their wartime doctrines during the peace brought about by
the Accords. C. Dayton
Implementation and the Media Just
days after the Dayton Accords were signed in Paris, Ambassador Robert Frowick,
the American who headed the OSCE mission in Bosnia, arrived in Sarajevo to
begin planning for the elections. Frowick and the other diplomats implementing
the Dayton Accords realised that changing the state of the partitioned and
nationalistic media was crucial for unifying the country as envisioned by the
Accords. Without a stronger multi-ethnic voice, BosniansÑBosniaks, Serbs and
CroatsÑcould be limited to information from their respective fiercely
nationalistic and separatist television programmes. If alternative sources of
information were not provided across the country, the same nationalist leaders
who waged the war and still controlled the airwaves were likely to be voted
back into power. For the elections to be a success in terms of the Accords, the
international community considered it necessary to play a role in adjusting
media practices to assure a fuller and freer debate before the elections. The
organisations involved in implementing the peace plan called on Bosnian
politicians to soften their media's nationalist and provocative programming.
The OSCE established a Media Experts Commission ("MEC") as a
sub-commission to the PEC. The MEC issued a set of rules and regulations the
media was expected to follow that included "providing true and accurate
information," "refraining from broadcasting incendiary
programming," and running OSCE and international election-related
statements and advertisements. It also ordered the three television systems
controlled by the ruling parties in Bosnia's entities to provide opposition
political parties with the same amount of advertising time as the ruling
nationalist parties. It then set up a monitoring group that could write
citations for media violations of its rules and regulations. In
addition to establishing rules governing the existing media, the OSCE helped
finance a special broadcast network, the Free Elections Radio Network
("FERN"), part of a project initially started by the Swiss
government, to provide "objective and timely information on the
elections" to the people of Bosnia-Herzegovina in all entities. The
project envisioned reaching seventy percent of Bosnia-Herzegovina well before
the elections, with signals equally split between the Muslim-Croat Federation
and Republika Srpska. But the Bosnian Serb leadership claimed they could not
install the transmitters FERN needed because the roads leading to the mountains
where they needed to be placed were mined. The OSCE and the Swiss government
did manage to get FERN on the air in Banja Luka, but within days, the Serb
authorities blocked its transmission. When FERN went on the air in July 1996,
only two months before the vote, it reached only forty percent of the territory
of Bosnia-Herzegovina, all within Muslim-Croat Federation. FERN thus had no
impact in Republika Srpska, where the population was most in need of alternative
sources of information. D. Office
of the High Representative and the Open Broadcast Network Even
before the creation of FERN, the Office of the High Representative proposed
creating an independent television network with the stated intention of
providing [*8] balanced information prior to the elections. The network's aim
would be to provide "unbiased information" from both local and
international journalists as well as commercial programmes from around the
world to the whole of Bosnia-Herzegovina. The network came to be known as the Open
Broadcast Network ("OBN"). The then-High Representative, Carl Bildt,
developed the concept during February and March 1996 and announced it in April.
Governments and NGOs committed to establishing the OBN included the United
States Information Agency ("USIA"), member states of the European
Union ("EU"), both bilaterally and through the European Commission
("EC"), and the Soros Foundation's Open Society Institute
("OSI"). From
the outset, there were two opposing concepts regarding the structure of OBN.
The first was to build a new network with journalists covering all sides of the
ethnic conflict, as well as a large number of staff and officers brought from
outside the country. The second concept was to provide training to the existing
independent stations, then build an affiliate network that would connect them.
Although the then-High Representative, Carl Bildt, had advocated the first
version, nearly all the donors wanted the latter. They argued that a wholly new
operation would have been perceived as imposed and would therefore lack
credibility among Bosnians on all sides. By August, just a month before the
elections, OBN was still not on the air and both the peace mediators and the
donor nations realised that the project's impact on the September elections
would be negligible. The
OHR, OSI, USIA and the EU continued with the project, finally creating a
network of television stations that went on the air a few days before the
election. Only a handful of stations, all but one in the Muslim-Croat
Federation, agreed to be a part of the OBN. Only an estimated one-third of the
Bosnian population could see it, with no coverage in Republika Srpska. And for
its debut, the opening credits were written on a piece of paper, crookedly held
by a pair of visible hands. FERN
and OBN were not successful in their goal of creating a more pluralistic media
across Bosnia-Herzegovina before the elections. Neither were other attempts to
alter the media environment. UNESCO established a programme bank in Sarajevo.
It asked European countries to donate some of their national broadcasting about
history, arts and culture. These programmes would be broadcast on television
stations across Bosnia-Herzegovina, helping to improve content and to avoid
piracy. However, the effort had little success in producing more balanced
broadcasts from the television stations. NATO troops also made an effort to
spread alternative information. They created their own radio station, Radio
Mir, or Peace Radio. USAID sponsored election advertisements that called on
Bosnians in both entities to utilise their right to vote to ensure "peace,
democracy and the future of their country." The OSCE ordered all three
party-controlled television stations to air the advertisements. However,
according to local Bosnian newspapers, much of the population viewed the ads as
condescending. Despite
the negligible impact of the respective efforts of OBN, FERN, NATO and the
others to provide the most ill-informed public with more objective information,
and despite the fact that the nationalistic, party-controlled television
stations in each entity continued to have the most influence over the
respective ethnic populations, the OSCE went ahead with the September 1996
national elections. Not surprisingly, the same nationalist leaders [*9] who led
their respective peoples through four years of war were re-elected. Although
the national elections were over, the international community in
Bosnia-Herzegovina placed an emphasis on establishing an independent and
pluralist media in the country, with preference that it could be accomplished
before the municipal elections were to take place the following year, in
September 1997. The donors held another meeting, this time in Brussels, in
October 1996, one month after the national elections. They agreed to continue
supporting OBN until it became profitable, which they estimated could take
anywhere from three to five years. Even
with the pledged support, the network was plagued with difficulties. The
various sponsors started bickering with each other over how the network should
be run. The Bosnia-Herzegovina state communications directorate sent a letter
to the OHR accusing the international community itself of violating
international law by, in effect, granting a license to OBN without coordinating
with the legal authorities of Bosnia-Herzegovina, and a complaint was filed
with the International Telecommuni-cation Union, claiming interference with the
existing frequencies. As
the difficulties grew, it became clear that neither the Bosnians nor the donors
were happy with OBN and that few people were watching it. Finally, in April
1997, the OSI withdrew its money and support, dealing the biggest blow yet to
the network. There were rumours that the whole project would collapse. But the
donor nations and the EU vowed to continue financing the project and, in August
1997, OHR hired a new team of Bosnians and trained them to run the station. E. Direct
Aid- USAID, SOROS, EC/EU, and Others OBN
was not the sole mode used by USIA and USAID, among others, to create and
develop a more pluralistic press. Europe and Newly Independent States
("ENI"), part of USAID, were disbursing contracts to Internews and
IREX to provide training and buy equipment for television stations other than
OBN. The Office of Transition Initiatives ("OTI"), another branch of
USAID, established offices in Banja Luka, Sarajevo, Tuzla, and Zenica and began
providing direct grants to independent media. OTI disbursed 6.3 million dollars
to media in Bosnia-Herzegovina between February 1996 and November 1998. By
the spring of 1997, the situation had changed somewhat. Several months before
the municipal elections, the U.S. had decided to back Biljana Plavsic, a
one-time Karadzic associate who had turned against the war-time leader and
established a stronghold in Banja Luka. A tendency on the part of a local media
source to favour Plavsic was likely to yield greater U.S. financial support. In
the spring of 1997, OTI gave out $4 million dollars in media grants to 19
newspapers, 27 radio stations and 8 television stations. Few, if any,
independent sources of news and information had been available in Republika
Srpska in the spring of 1996, but by the next year, television, radio, and newspapers
supported by OTI helped inform the public about the power struggle between
Plavsic and Karadzic. The alternative media financed by OTI attempted to
uncover past instances of government corruption, economic distress, and lost
opportunities. This laid the groundwork for Plavsic to consolidate power. In
addition to these efforts by USAID, the EU and OSI, various [*10] governments
also gave direct grants, for training and equipment, to various independent
media in both Republika Srpska and the Muslim-Croat Federation. For example,
OSI set up a broadcast training school in conjunction with the BBC where young
journalists were brought to Sarajevo from all over Bosnia-Herzegovina for six
weeks to receive training from BBC journalists and producers. In
spite of these efforts to create alternative sources of information across
Bosnia-Herzegovina, the media remained divided into three mutually antagonistic
components based in Republika Srpska, Bosniak-controlled Federation territory
and Croat-controlled Federation territory. The respective party-controlled
television stations remained the most influential media outlets and the main
source of news for each of Bosnia's ethnic groups. The international
community's attempts to create an alternative to the party-controlled media had
not been sufficient to combat the nationalist television stations, which
continued to stir up hostility. Indeed, the respective media were not only
hostile towards each other, but also towards the international community and
Sfor. Sfor and the OHR felt that much of their work toward reconciliation was
being jeopardised by the news and propaganda of nationalist television and
radio. In
30 May 1997, the members of the Steering Board ("Board") of the Peace
Implementation Council ("PIC") of the Contact Group had their
semi-annual meeting in Sintra, Portugal, to review the progress of Dayton's
implementation. Regarding the relationship between the media and the Dayton
Accords, the Board concluded that more needed to be done to "encourage
independent publishers and broadcasters," in order to prepare the ground
"for the elections [and enable] wider access to information and promote
political pluralism." These conclusions were formalised in the Sintra
Declaration ("Declaration"), which OHR treated as an extension of the
Accords, though neither the elected Bosnian officials nor the original
signatories to the Accords were required to sign the Declaration. The
Declaration attempted to encourage independent media in a variety of ways. In
addition to calling for more support for the development of OBN, the
Declaration called on the authorities of Bosnia-Herzegovina to "give every
possible form of practical assistance with respect to licenses, frequencies, free
access by the High Representative to news media and the ability of the OBN and
other independent media to broadcast." The Declaration then stated that
The High Representative, "has the right to curtail or suspend any media
network or programme whose output is in persistent and blatant contravention of
either the spirit or letter of the Peace Agreement." F.
Seizure of Transmitters This
last extraordinary provision of the Sintra Declaration seemed to establish the
power of Sfor and the OHR to block media outlets throughout Bosnia and that
power was exercised in the seizure of television towers in Republika Srpska.
For more than six months in late 1997 and 1998, the NATO Stabilisation Force,
under orders from the Office of the High Representative controlled key
broadcast transmitters there for "security protection." In the midst
of a key election, a candidate, Biljana Plavsic, favoured by the international
community, to oppose and succeed Radavan Karadzic in Republika Srpska was being
attacked viciously on the electronic media. She was portrayed by SRT as a
"traitor to the Serb [*11] nation" and a "pawn of the
international community." Unless Plavsic could more effectively reach the
people receiving broadcasts from SRT, her chances of winning the electoral
battle were considered slim. For
this and other reasons concerning the suppression of certain virulently
anti-Sfor sentiments, calls for action and reactions to these calls escalated.
On August 14, a high ranking U.S. Senator suggested that U.S. planes jam SRT
signals while simultaneously transmitting "broadcasts that depict the true
reasons for [the Serbian people's] isolation and poor standing in the
international community." The Bosnian Serb information minister, Miroslav
Toholj, stated that any U.S. administration operation to jam SRT would be
considered an act of war. Several days later, on August 18, OHR requested that
SRT broadcast a statement intended to inform the Serb public about the content
of the Sintra Declaration and the obligation of leaders on all sides in Bosnia
to abide by it. SRT refused and in a fateful report it compared Sfor with the
Nazis and referred to them as "occupying forces." With the logo
"SS-for" instead of S-for, the broadcast alternated images of Sfor
soldiers with World War II German Stormtroopers. In
response, on August 23, the new High Representative, Carlos Westendorp, sent a
letter to Momcilo Krajisnik, the Serb member of the Bosnia-Herzegovina
Presidency demanding that SRT broadcast an OHR statement explaining the Sintra
Declaration by 10 PM that day. Westendorp called the broadcast comparing Sfor
to Nazis "absolutely unacceptable." He suggested Sfor might take
action by seizing television towers to stop the Pale media propaganda against
the peace forces in Bosnia. SRT promptly submitted to Westendorp's demand, and
broadcast the statement before the deadline though the station complained that
the High Representative's actions exceeded the bounds of the Dayton Accords and
re-broadcast the clip comparing Sfor to the Nazis. On
August 22, in the next step of what became the transformation of SRT, U.S.
troops seized a television broadcast tower in Udrigovo, a northeastern town,
under the pretence that they were trying to prevent possible clashes between
Plavsic's supporters and Karadzic's supporters. A week later, pursuant to an
agreement, Sfor handed the tower back to the SRT authorities in Pale. Included
in the agreement were the following conditions: that the media of the Serb
Republic stop producing inflammatory reports against Sfor and the other
international organisations implementing the Dayton Accords; that SRT Pale
would regularly provide an hour of prime time programming to air political
views other than those of the ruling party; that SRT Pale provide the High Representative
with a daily half hour of prime time programming to introduce himself and talk
about recent developments; and that the Serb Republic agree to abide by all the
rules being established by what would become the international community's
Media Support Advisory Group. On
September 26, the chief prosecutor of the International Criminal Tribunal for
the Former Yugoslavia, Louise Arbour, gave a press conference in Sarajevo,
which was covered by SRT. An SRT Pale announcer introduced Arbour's press
conference with a commentary claiming that the Tribunal was a political
instrument and that it was prejudiced against the Serbs. The United Nations,
which is a member of the MSAG, considered this a breach of prior understandings
and demanded that SRT Pale [*12] make a public apology on television. On
September 30, SRT Pale did so, stating: Serb-Radio-TV
in this way wishes to apologise unreservedly for its misrepresentation of a
news conference given by the prosecutor of The Hague Tribunal, Louise Arbour.
We will read out a statement to this effect made by the prosecutor. The
statement will be followed by the complete and unedited footage of the news
conference given by Judge Arbour last Friday, during her visit to
Bosnia-Herzegovina. In
spite of SRT Pale's apology, Sfor troops seized control of certain SRT
transmitters the next day (October 1), thereby preventing SRT Pale from
transmitting its broadcasts. They would not be returned from Sfor protection
until there was a change in leadership among the Bosnian Serbs, and then not
until April 1998. G.
Comprehensive Media Reform and the Independent Media Commission The
OHR recognised the peril of failing to provide clear and consistent guidelines
to the media actors in Bosnia but, instead, intervening on a case-by-case
basis. It decided to comprehensively reform the entire regulatory media regime
in Bosnia. It determined to create an entire frameworkÑan architecture of media
lawÑwith objective standards and a mechanism to determine whether a media
violation occurred and the proper sanction for each violation. The reform
sought to put into place a new legal system with tribunals, enforcement
mechanisms, and licensing agencies with the result that the media system would
no longer be "ethnically based and directly or indirectly associated to
the main mono-ethnic political parties." What
would ultimately become the Independent Media Commission started life as the
Intermediate Media Standards and Licensing Commission. This Commission absorbed
the election-related functions of the Media Experts Commission and required all
broadcasters to meet a set of internationally recognised standards of
broadcasting in order to obtain a license. The OHR expected to create a
judicial body with "powers of sanction to ensure compliance" with the
rulings of the Commission. The aspiration was that international experts, and
Bosnian representatives from both the Federation and Republika Srpska would
staff the Commission. This
new reform was based on a December 1997 proposal to the OHR. According to this
proposal, the intermediate Commission would remain in operation until
institutions that could perform the functions of the Intermediate Commission
were in place at the national level, the entity level, or the canton levels.
The proposal justified this comprehensive action because "monolithic
control allowed broadcasting in Bosnia to be used as a means to divide the
ethnic communities." Not only was it true that "the distribution of
poisonous propaganda was a major contributor to the war," but "it is
still used to indoctrinate the communities." The OHR considered the
Commission and comprehensive legal reform necessary to avoid a situation where
the media "emphasiz[ed] separatism" and thus "h[eld] back the
peace process." Since
the OHR felt that the systemic and architectural problems of the existing media
model in Bosnia were so pervasive, it observed that restructuring all media,
particularly broadcast media, in accordance with internationally accepted
standards was the only way to achieve "pluralism and [*13] inter-entity
broadcasting." The new system would include "codes of conduct for
programme content," modelled on "the established practice[s] in
Western European democracies and in North America." The proposal provided
that these codes would also apply to the press and the Internet. Until state
agencies were established (and approved), the Intermediate Commission would
establish, regulate, and enforce the Codes. The
Commission was to have three divisions. The first division was an all-media
complaints commission. It would affirmatively monitor the press and broadcast
media, investigate complaints regarding violations of the codes of practice,
and recommend action on those complaints it found valid. The second division
was a licensing sub-commission that would establish and administer structural
and editorial licensing standards. All broadcasters seeking a license would
have to conform to the licensing commission's standards. The third division was
an intervention tribunal that would rule on disciplinary procedures and provide
sanctions and penalties when appropriate. The
tribunal would have the authority to require "one or more on-screen
apologies," or "one or more apologies to be published in the press
and on radio." It could prohibit rebroadcast of an "offending
programme or its content" and temporarily withdraw a license for access to
the transmission system. Additionally, it was empowered to curtail a license or
revoke a license entirely. Finally, it had the power to impose financial
penalties on either the station or the directors or principals of the station
regardless of whether the station was owned by the government. By
August 1998, the Commission had issued its first comprehensive notice with
standards for programme content including a prohibition on the transmission of
any material which incited ethnic or religious hatred among the communities of
Bosnia Herzegovina and a requirement that general community standards of
decency and civility be observed. The media were precluded from promoting the
interests of a single political party. The right of reply was required when
broadcast material "unjustly places a person in an unfavourable light, or
otherwise if fairness and impartiality require it." A newspaper and
periodicals press code incorporating many of the same principles was created
but appeared to be morally, as opposed to legally, binding on reporters,
editors and owners, as its terms were couched in ethics rather than mandatory
obligations. In
the almost two years since the implementation of the IMC, there have been
dramatic events and changes, all underscoring the complexity of imposing an
elaborate legal structure in a speech-related area in a way that is designed,
ultimately to have legitimacy and community support. Stations have been shut
down for refusing to obtain temporary licenses, there have been great
difficulties in gaining cooperation from the entities in nominating
participants, and the IMC has been accused of actions that are strong-arm and
inconsistent with its ultimate goals. It is a process still in formation and in
need of thorough evaluation and assessment as a model for future post-conflict
interventions. Serbia and Croatia continued to seek to use their media relationships
in BiH to maintain centrifugal tendencies and, in some ways, to undermine the
Dayton Accords. Zagreb's activity in this respect has been even more pernicious
than Belgrade's. While RTS news broadcasts from Belgrade have not always been
carried [*14] into the Republika Srpska, depending on the fluctuating
relationship between Bosnian Serb leaders and the Milosevic regime, all three
channels of HRT television have been carried around the clock into southern,
western, central, and northern Bosnia-Herzegovina. In the continuing attempt to
make the Sfor mission effective, these retransmissions were seen as threatening
the peacekeeping mission, interfering with the potential for fair elections and
making difficult the possibility of shaping a multi-ethnic trans-regional
identity. Ultimately, though political change in Croatia affects events
markedly, this process of retransmission led to transmitter seizures and
station closedowns as recently as this year. A
report on the conditions for the granting of broadcast licenses, in October,
1999, outlined problems as the IMC saw them at that time: Partisan
political control of public broadcasting: The large number of publicly-funded
stations reflects continued partisan political control of most stations at the
municipal and cantonal level. Partisan
political control of private broadcasting: Political groupings in both entities
control or heavily influence certain private broadcasters through direct
support or by guiding sponsorship and advertising funds to these broadcasters
from party-controlled state enterprises (including PTTs) and nominally private
firms with close ties to party leaderships. Absence
of a media market and foreign investment in media: Experience elsewhere in Central/Eastern
Europe demonstrates that the emergence of a market economy and resulting
advertising revenue serves to liberate broadcasting from dependence on
political groups. BiH currently attracts essentially no foreign investment in
any sector, including media. Few if any broadcasters currently survive entirely
on their marketing skills. In lieu of foreign investment, many of the more
qualified stations depend on a diminishing, still poorly coordinated, flow of
donations from the international community. Rampant
piracy: Uncontrolled piracy permits oversaturation of the market with
non-viable, low-grade television broadcasting, discourages participation by
major international advertisers and disadvantages those commercial stations
with the skills to survive in a regulated market. Absence
of country-wide frequency planning: Three uncoordinated centres of licensing
operating from 1992 to mid-1998 created major problems of interference among
stations and were partly responsible for obstructing orderly development of
economically viable regional and country-wide commercial networks. At the same
time, certain stations have taken on the character of regional networks, not
through normal competitive processes driven by quality or audience appeal but
either through political connections or with artificial support from the
international community. Low-level
of programme production and engineering skills: The general absence of
regulations to establish quality standards in broadcasting has permitted the
proliferation of sub-standard stations that compound problems of signal
interference and are poorly equipped to provide any degree of public service.
Even commercial broadcasters should be expected to provide a measure of public service
in broadcasting in return for access to broadcast spectrumÑa [*15] public
resourceÑbut relatively few stations are able to do so. CREATING
NEW VOICES Blocking
virulence and reducing conflict-laden partisanship was one objective of the international
community. A more affirmative role was creating a new pluralism through
encouraging new free and independent media and, as well, enhancing a public
service broadcasting system that would contribute to a unified and more
coherent state. Numbers of outlets steadily rose. By the year 2000, Bosnia and
Herzegovina contained a very high concentration of radio and television
broadcasters; the IMC had given temporary licenses to 272 broadcast
organisations using more than 750 radio and television transmitters, or one for
every 4,700 people. Numbers
do not necessarily spell economic survival or a pluralism contributing to a
public sphere. Variances existed in strategies between NGO's and among members
of the international governmental community in determining how this goal of
building an information-based, plural, stable and democratic state should be
implemented. The OHR emphasised, though hardly exclusively, the use of its
office and the IMC to restructure a publicly-funded and publicly-run public
service broadcasting sector. Many of the NGO's, especially those funded by the United
States Agency for International Development were geared to the support of
local, ultimately commercially supported, but pluralism-enhancing private radio
and television outlets. Here
the difficulties were ones of priorities, perhaps more than ultimate
differences over outcomes. OHR and Sfor expressed needs for transmitter
locations in areas that were on borders between entities, while the NGO's might
have preferred an emphasis in population centres more homogenous. European
donors and the European Broadcasting Union came from a tradition vaunting the
public service national approach while U.S. change agents were more inclined to
the local and the private. The NGO's (with funding from government entities to
be sure), emphasised journalist training and an increase in professionalism.
The institutions established by the OHR were preoccupied with structuring and
implementing a legal system of licensing and modulating separatist content that
persists in the further ethnicization of politics. Government institutions were
more concerned with the information-content of media while NGOs like Internews
were interested in finding ways of making new outlets commercially viable. On
30 July 1999, the OHR issued a decision aimed at establishing a Public Radio
and Television of Bosnia and Herzegovina and a FBiH Radio-Television (both
resulting from the liquidation of RTVBiH), as well as requiring a transformed SRT
to serve as a public service broadcaster for the Republika Srpska. A decision
of 31 August 1999, designed to bring Republika Srpska activities in frequency
allocation and content regulation into line, met political and constitutional
resistance from the entity, and demonstrated the difficulty of easily creating
or imposing new structures. The
OHR called on UNESCO to provide assistance in the drafting of a permanent
country-wide public service broadcasting law which would be adopted by all entities
as well as the federal parliament. The law, when enacted, would replace the
temporary decisions of the High Representative. UNESCO fielded a mission [*16] to
Bosnia in September 1999 (led by Marcello Scarone and with EBU and other
experts), where they met with all entities and actors and submitted the draft
which is now under consideration by the relevant authorities. CONCLUSIONS What arises
from the Bosnian experience is a series of dualisms that cast light on
post-conflict issues generally. á Military
strategies and needs have a different architectural form from those of most
NGO's and those grounded only in civil administration. At the outset,
particularly, Sfor, concerned about its own safety and the success of the
peace-keeping mission, was preoccupied with security and the efficient
fulfilment of its mission. The immediate post-conflict phase, in almost any
context, had its own imperatives. In the longer term, the radical nature of
steps to control the information space in time of crisis have to be moderated,
as the goals shift to the building of more permanent institutions. Some,
especially in the NGO community, captured this distinction as the difference
between short-term and long-term goals. á As a
consequence of strategic differences, budgetary and planning conflicts
persisted. The urgency and emergency of the initial assertion of the
peacekeeping operation involved a need to use whatever tools were available,
including the media, to present the authority and policy of the IGOs,
especially Sfor, OSCE and the OHR. In the longer run it was necessary to engage
in what might be called "peace broadcasting" or promotion of a unified
public space. The funding and strategic elements of these processes sometimes
were in harmony, and sometimes in conflict with the third critical element of
the process: the need to engender an indigenous media sector that would
maintain itself in the long run, that could make itself, ultimately,
independent of the international community, and that would contribute to a
renewed civil society. á Sfor and
OHR requirements to communicate affirmatively conflicted with the need of
outlets to demonstrate independence and gain audience loyalty. SRT and other
outlets were used to carry, directly, the communiquŽs of the Office of High
Representative, or later, of the Hague Tribunal. The distribution and
encouragement of media was governed, in part, by the official need to extend a
message that was unifying, mediating, and contributed to conflict resolution.
The OHR, the OSCE and Sfor had a deep, important, and fundamentally
psychological mission to accomplish. They realised that to accomplish their
goals, attitudes had to be changed in a broad and deep way. There had to be a
reconstructed attitude toward the return of refugees, the evolution of loyalty
to a unified Bosnia-Herzegovina and a respect for the actions of the OHR and
international governmental organisations. An illustration: during the war in
Kosovo, the OHR and the IMC wished to ensure that the broadcasts within
Bosnia-Herzegovina about that conflict were "balanced," reflecting
the NATO position as well as that of Serbia. Steps were taken to make sure they
were. á NGOs and,
to be sure, the outlets themselves, often had different goals, though not
necessarily inconsistent ones. They wished to emphasise skills in
audience-building, which might mean emphasising genres not related to news, or
recognising the value of sharp points of view in gaining station-loyalty.
Cooperation [*17] with the IMC and the OHR, including the direct carriage of
unwanted messages, might undermine listener or viewer loyalty to the station,
or confidence that it was not serving conflicting masters. á
Constitutional strain between the central agencies and the entities also proved
problematic in allowing the media structure in BiH to be restructured. In this
respect, BiH is significant as a post-conflict case study: the Dayton Accords
had designated a federated structure in which Republika Srpska and the
Bosniak-Croat Federation had their own governments and broadcast stations, with
the latter reflecting Bosniak and Bosnian Croat Perspectives. The tenuous idea
of a pan-BiH perspective was not contained in Dayton as such; it has been
imposed subsequently at the insistence of the High Representative. The
demography was of divided populations with the desire to provide a renewed
sense of ethnicity. All of this dictated some elements of a post-Accords media
policy. There would have to be stations associated with the three main groups.
There would have to be an effort to build a multiethnic binding media presence.
The international community would have to deal with the use of media to continue
conflict. á Gaining
respect for the rule of law while engaging in "top-down"
implementation of rules: An emphasis on the rule of law resulted in the
machinery of licensing, allocation of frequencies, establishing rules for
regulation of content, and training and appointing personnel to administer the
process. Post-conflict issues involved debates among the NGOs and the OHR over
the sensitivity of these rules and their implementation to free speech norms.
Conflicts existed between the entities and the OHR over power of appointment
and scope of authority. In these ways, the imposition of law and the imposition
of the bureaucracy to make law work posed special legitimacy problems. á In the
field of free speech and media law, there existed a dualism in the leadership
of the international community reflecting the differences between U.S. and
European models when developing media structures and regulations. When the
Council of the IMC and other entities considered approaches to media
regulation, a consensus between European approaches based upon article 10 of
the ECHR and U.S. models based upon the First Amendment had to be found.
Similarly, the debate about public service broadcasting took place against the
background of two different PSB rationales. As
with many complex undertakings, much criticism has attached to the idea that
the post-conflict situation in Bosnia-Herzegovina was marked by chaos, too many
actors, mixed objectives, circumstances in which each country wanted its own
signature of representation even if that was inconsistent with a rational
whole. The OHR is also criticised for being too dictatorial, too directed, and
inadequately responsive. Undoubtedly all of these criticisms are true to some
extent. It seems, however, a characteristic of post-conflict interventions,
especially those that are multilateral and involve intergovernmental as well as
non-governmental involvement, that the perils of crisis management are present.
Evolving political change in the region, as much as maturing institutions, will
alter the role and reaction of the international community to its role in
indigenous media development. Political transformations in Croatia and,
potentially, Serbia, will have as much influence on post-conflict media intervention
in Bosnia as the [*18] direct actions of OHR and Sfor. The international
community, itself, may alter its perception of how to structure the
relationship between the entities and Bosnia-Herzegovina itself and this will
affect post-conflict media policy. And in the best of worlds, professionalism,
the building of an independent media sector, and the growth of a comprehensive,
increasingly autonomous public service broadcasting sector will combine to
hasten the likelihood of a mature and stable democratic state. CAMBODIA A. Lin
Neumann Nearly
ten years after the 1991 Paris Peace Accords brought an end to communist rule
in Cambodia and the beginning of a free press, the country's media institutions
still have a lot to learn. Despite millions of dollars spent by the
international community to train journalists and encourage free expression,
sadly, professionalism is still rare in the Khmer language press and many
journalists are in despair at the state of their profession. Radio and television
are essentially under the control of the state and there is no functioning
independent journalists' association to promote independence and ethical
guidelines. "In some ways our press is too free," said Kher Muntit, a
leading Cambodian journalist who works for the Associated Press in Phnom Penh.
"There is no code of ethics, no professional standards. It is a big
problem for those of us who care about our profession." Journalists,
educators and others interviewed in Phnom Penh recently were almost unanimous
in citing the failure of most training programmes undertaken by international
organisations in the last several years. Dr. Lao Mun Hay of the Khmer Institute
for Democracy said, "I think the way we have trained our journalists has
not been very effective in inculcating professionalism. Seminars are opened and
closed and that's it. There is no test, no follow-up, the courses didn't last
long enough. Without a real program, it is a waste of resources." Michael
Hayes, the American publisher and editor of the biweekly English language Phnom
Penh Post has
informally trained a number of Khmer journalists at his paper, most of whom
have gone on to work at wire services or left the country. As a former official
with the Asia Foundation, before founding his paper in 1993, he is another
harsh critic of existing training models: "Per dollar, the results are low
but you can rest assured that every final report of every seminar documented
successes. NGOs don't report failures. I know. I used to write those
reports." If
the international community had considered more carefully the dire condition of
the Cambodian media, the strategies might have been more long-term and
realistic, according to Hayes. "It is very difficult here," he said.
"Maybe it takes a generation to achieve real results." Hayes points
to a very real problem: Given the genocide of the Pol Pot regime and almost
continuous warfare in the country prior to the late 1998 collapse of the Khmer
Rouge, the problems infecting the Cambodian body politic may have been very
nearly insoluble. Certainly the media, with its emphasis on violence,
retribution and political power has reflected the broader realities of the
society in the transitional period. More
than seven years have passed since the UN-sponsored 1993 elections and the
pullout of the United Nations Transitional Authority for Cambodia, the [*19] body
charged with keeping the peace after the Paris Accords and administering the
first democratic elections under the agreement. Also included in UNTAC's
ambitious mandate was the establishment of a free press. This was a formidable
challenge for a country that had suffered constant tragedy since 1975. First,
the Khmer Rouge killed most of the nation's intellectuals. Then after 1979 the
country struggled through 12 years of Leninist rule and civil war under the
communist regime led by Hun Sen following the Vietnamese invasion that ousted Pol
Pot. "Cambodians do not have a common set of moral and ethical
values," said Dr. Lao. "The Khmer Rouge destroyed all that." GOVERNMENT
INTERFERENCE Bad
taste and ethical lapses aren't the only manifestation of dire media problems. Khieu
Khanarith, a former communist-era newspaper editor who is the Secretary of
State for Information under the ruling Cambodian People's Party
("CPP"), threatened to suspend the publication of two newspapers
identified with the opposition Sam Rainsy Party for alleged violations of the
country's tough press law. Khanarith, who is technically the number two person
in the Information Ministry but in practice is the government's media czar,
determined on his own authority that the comments by the papers insulted the government
and the King and could incite race riots. It was the first time since 1998 that
the government had issued such threats against the press. Local observers
became worried that the government would pursue further sanctions as the CPP
consolidated its hold on power. Historically,
the threats are quite real. In 1994, the editor of Samlong Yuvachon Khmer, Nun Chan, was killed by
still-unidentified gunmen following a series of official threats. In 1995 the
paper was suspended from publication for several weeks, and its editor arrested
when Khanarith acted following the publication of articles critical of
then-Second Prime Minister Hun Sen. In the intervening years, four other
journalists have been killed in Cambodia and numerous others attacked;
newspapers have frequently been shut down by official action. Hun Sen's July
1997 coup dissolved the results of the UN-brokered 1993 elections and his
uneasy partnership with the winner of a plurality in that election, Prince
Norodom Ranariddh and his National United Front for an Independent, Neutral,
Peaceful and Cooperative Cambodia ("FUNCINPEC") party. After the
coup, dozens of opposition-oriented journalists fled the country. Cambodia's
most widely recognised journalists' organisation, the Khmer Journalists
Association, effectively ceased to exist when its chairman, Pin Samkhon, fled
into exile at the same time. A
related and wider problem is the lack of effective redress for libel and other
civil offences in the Cambodian court system, which leads to a lack of
professional restraint on the part of the media. While a free press is
guaranteed by the 1993 constitution, it functions under a legal framework that
allows the media to impugn reputations at will in the absence of professional
ethics and standards. Thus the media on the one hand is left to its own
sometimes crude devices and on the other is vulnerable to arbitrary government
sanctions. This leaves journalists frequently feeling that there are no rules
of the road to navigate, other than the protection of powerful individuals. The
legal environment and formal and informal government pressures are a further
reflection of the broader problem of [*20] impunity in Cambodia, in which many
crimes go unpunished and corrupt courts and judges have been widely blamed for
allowing a sense of lawlessness to pervade the country. In relation to the
media, no one has ever been brought to justice in Cambodia for killing a
journalist, for example, and many reporters live with the fear of being
attacked for what they write. The
fractionalised political environment has made most newspapers hostage to one
political patron or another and also distorted the economics of the newspaper
business. Norbert Klein of Open Forum Cambodia, an NGO that monitors the local
press, estimates that 99% of local advertising revenue goes to just ten
newspapersÑout of some thirty publishing regularly in Phnom Penh and 200
existing press licenses; Rasmei Kampuchea alone accounts for 23% of advertising revenue. His
conclusion is that most newspapers are dependent for their existence on a web
of patronage that has inextricably enmeshed political interests with the
Cambodian media. Michael
Hayes of the Phnom Penh Post put it more bluntly, "No Khmer paper makes money so
everything is subsidised by somebody." As a result, headlines often point
accusing fingers at opponents, with opposition papers calling CPP politicians
crooks and tools of the Vietnamese and CPP papers accusing opposition leaders
of being stupid and corrupt. Most observers believe that wild headlines and
unsourced storiesÑespecially in the years of coalition government from 1993 to
1997Ñcontributed to the political tension and fractionalisation that very
nearly kept Cambodia from emerging from the darkness of its political
past. With
Hun Sen finally having reached an accommodation with the former opposition
FUNCINPEC party following his coup and the disputed 1998 elections, things seem
to have calmed down somewhat in the press. In part this helps to explain a
shift in the media away from FUNCINPEC and toward the CPP since the 1997 coup.
With the CPP again the most powerful party in the country, it is able to set
the tone for the media under its sway. FUNCINPEC is no longer fuelling heated
headlines, according to local observers. Ranariddh, currently president of the
National Assembly and a potential successor to the throne of his ailing father,
King Norodom Sihanouk, has reached a personal compromise with Hun Sen. Also,
the collapse of the Khmer Rouge in late 1998 following the death of Pol Pot
means that the country is at peace for the first time in more than 30 years.
"I hope the peace lasts," said Kher Muntit. "I am so tired of
reporting on the Khmer Rouge." INTERNATIONAL
STRATEGIES In
many ways the international community was unprepared for the depths of the
problems facing the Cambodian media in a country that has only had a chance at
real peace since the collapse of the Khmer Rouge. "Post conflict? We have
only had peace for a few months," said Sek Barisoth of the Cambodian
Communications Institute. "Maybe now we are in a post-conflict
situation." In the years following the Paris Peace Accords, armed conflict
continued in many parts of the country, occasionally flaring into open warfare,
either between the Khmer Rouge and the central government or between FUNCINPEC
and the CPP, as happened for several months following the 1997 coup. Stripped
of a base of professional journalists by years of civil war and [*21] emerging
from the shadows of one of history's darkest regimes, Cambodia's media was in
as desperate a state as the rest of the nation in 1991. The few practising
journalists had worked for the state media under the strict guidance of the
communist government while others had been part of the partisan opposition
press, much of it located abroad or in refugee camps along the border with
Thailand and supporting various armed factions opposed to the CPP. Pin Samkohn,
then-president of the Khmer Journalists Association, said in 1995 that the
Khmer Rouge era so decimated the ranks of journalists that he knew of only ten
Cambodians working as journalists at the time who were working as journalists
before 1975, the year Pol Pot seized power. Into
this environment, UNTAC decreed that the press would be free as a precondition
for elections but there was no infrastructure for a press. New newspapers had
to be printed in Thailand and shipped into Phnom Penh. (Now there are a number
of printing presses, however.) A communist culture of obedience and control had
to be reformed almost overnight, since the clock was ticking on UNTAC from the
moment it was established. A free press provision was eventually included in
the 1993 constitution after the election and private newspapers began to
appear. It
was never the UN's intention to get into the media business over the long-term
but UNTAC realised that without a free press, it would be impossible to hold a
real election but without a working press after 1991, the burden was on UNTAC
to set up some kind of media in a hurry. This gave rise to Radio UNTAC, a
widely acclaimed alternative source of credible news and information that many
credit with helping to create the environment that made the 1993 elections
possible and led to a 95% turnout despite efforts by the Khmer Rouge to
terrorise the populace into rejecting the polls. As the first broadcast station
under a UN peacekeeping mission, Radio UNTAC pointed out the necessity of
widely accessible news and information as a key component of a transitional
environment. By all accounts, Radio UNTAC was popular and trusted, giving
Cambodia, for the first time, a widely available source of non-biased news and
giving political parties and candidates access to the media for the 1993 polls. Radio
is vital to Cambodia, which has a very low literacy rate and a population
barely served by newspapers outside of Phnom Penh. But when UNTAC pulled out in
late 1993, Radio UNTAC went off the air, perhaps prematurely, and the
infrastructure left behind was not put to good use, according to critics. In
some ways, the international community appears naive in retrospect for thinking
that 18 months of UNTAC and the holding of elections would be enough to set the
tone for the future. It was just not that easy. Gordon Adams of the BBC, who
worked in Cambodian radio education, wrote in the magazine Crosslines in 1995 that there were no funds for
transmitter costs, spare parts for the state of the art recording equipment
were unavailable, telecommunication links to remote transmitters became
inoperative, and the radio receivers which had been delivered to villagers fell
into disrepair. In short, the operation was unsustainable, a fact that was
compounded by the government's desire to maintain tight control over radio and
television, even while allowing newspapers to speak their mind. Radio
UNTAC's operations manager, Jeff Heyman, countered in an email interview for
this article that it was never UNTAC's job to sustain the media. "We did [*22]
give some thought, perhaps not enough, about what might happen after UNTAC's
mandate expired," he said. "But, to be honest, Ôpress freedom' as a
goal was not exactly in UNTAC's mandate. Our goal was to provide an environment
for free and fair elections, and for the first time in such a UN mission, a
broadcasting station was used to further this aim . . . with its role complete,
the station had to close in order for the Cambodian people to finally take
charge of their own destiny." ELECTRONIC
MEDIA CONTROLS That
destiny of the electronic media, if not in print, has come increasingly to
resemble other authoritarian regimes in Southeast Asia. In this sense, Cambodia
does not have a free press and the state exercises formal and informal control
over the electronic media, with licenses to operate withheld from CPP opponents
and granted to allies. It is a process that has been underway continuously
since the 1993 elections, according to Cambodian News Media by John Marston (forthcoming in
Foreign Devils and Other Journalists: The News Media in Southeast Asia, (D.
Kingsbury et al. eds., Clayton, Victoria: Monash Asia Institute)). "The distinctions
between corporate, party, and state media, which seemed fairly clear at the
time of the 1993 elections, blurred more and more with the formation of joint
ventures and the success of the CPP in consolidating its power in relation to
state institutions," writes Marston. "Even before the 1997 coup, CPP
had managed to dominate most of the large-scale media institutions in the
country, and, after bringing FUNCINPEC radio and television into its camp at
the time of the coup, was clearly the dominant player from then on." With
the exception of one very low-power radio station run by the Women's Media
Center in Phnom Penh and the iconoclastic Radio Beehive owned by businessman
Mam Sonando, Cambodia's airwaves are dominated either by the government or
government allies, according to observers in Phnom Penh. For example, the Sam
Rainsy Party, now the principle opposition voice in the country, has repeatedly
been denied permission to open a radio station in recent years. The country's
six television stations, which once broadcast some innovative public affairs
programmingÑincluding a programme on state TV, cancelled in 1995, which allowed
callers to ask government ministers questions liveÑis now quiet, with news
self-censorship the rule on-air. Even major news stories, which are bannered in
the newspapers, can be left out of the electronic news. The death of Pol Pot in
1998, for example, went unreported on Cambodian radio and television, according
to Michael Hayes. This vacuum of electronic information has been partly filled by Khmer language short wave broadcasts from the | ||||